THE AI
STUDIO
THE FUTURE DOESN'T DO WAITING. THAT’S WHY WE'VE OPEND UP OUR AI STUDIO FOR TOP NOTCH ARTWORK.
From AI-generated campaign videos to social content at scale: our AI Studio delivers what traditional video production can't — faster, sharper, and built to perform.
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2026
VITAFLOW: A NEW WORLD
Poduct video
AI video
Animation
Vitaflo, part of Nestlé, develops innovative nutritional solutions for children who need to follow a strict ketogenic diet due to medical conditions such as epilepsy. To help explain this complex world in a more accessible and engaging way, an entirely new world was created for this unique young audience.
2026
VITAFLOW: A NEW WORLD
Poduct video
AI video
Animation
Vitaflo, part of Nestlé, develops innovative nutritional solutions for children who need to follow a strict ketogenic diet due to medical conditions such as epilepsy. To help explain this complex world in a more accessible and engaging way, an entirely new world was created for this unique young audience.
2026
VITAFLOW: A NEW WORLD
Poduct video
AI video
Animation
Vitaflo, part of Nestlé, develops innovative nutritional solutions for children who need to follow a strict ketogenic diet due to medical conditions such as epilepsy. To help explain this complex world in a more accessible and engaging way, an entirely new world was created for this unique young audience.
2025
SMØLKE: THE CHRISTMAS BOX
Campaign
AI video
FMCG
Smølke helps pet owners across the Benelux give their loyal four-legged friends the love they deserve. For Christmas, they launched a special holiday box — but with time running out, there was no opportunity for a traditional pet casting. Luckily, our AI studio stepped in and created a convincing video in no time.
2025
SMØLKE: THE CHRISTMAS BOX
Campaign
AI video
FMCG
The Netherlands’ biggest pension fund had one big challenge: reaching young people. So we created four video formats built for how they actually watch—fast, smart, and made to stick. Together, those formats pulled in more viewers than the country’s biggest TV titles.
2025
SMØLKE: THE CHRISTMAS BOX
Campaign
AI video
FMCG
Smølke helps pet owners across the Benelux give their loyal four-legged friends the love they deserve. For Christmas, they launched a special holiday box — but with time running out, there was no opportunity for a traditional pet casting. Luckily, our AI studio stepped in and created a convincing video in no time.
2023-2026
ROBIN RADAR: BRIGHT MINDS AIM HIGH
Employer Branding
AI Video
Hero production
Robin Radar develops advanced radar systema and keeps the sky safe. To support their ambitions, they’re looking to attract the smartest radar engineers in the world. Their biggest selling point? At Robin Radar, you get the chance to make a real impact by working at a fast-growing scale-up that builds technology that truly matters. So what do you choose: the safe route at a corporate where you already know how the story ends — or the adventure of joining an ambitious Dutch scale-up that’s shaping the future of radar technology?
2023-2026
ROBIN RADAR: BRIGHT MINDS AIM HIGH
Employer Branding
AI Video
Hero production
"Echte Kaas Komt uit de Beemster", and the tastiest content? That lives on their walls. We fuel always-on social flights that keep cheese lovers coming back for more. Whether it’s their trusted classics or the latest launch.
2023-2026
ROBIN RADAR: BRIGHT MINDS AIM HIGH
Employer Branding
AI Video
Hero production
Robin Radar develops advanced radar systema and keeps the sky safe. To support their ambitions, they’re looking to attract the smartest radar engineers in the world. Their biggest selling point? At Robin Radar, you get the chance to make a real impact by working at a fast-growing scale-up that builds technology that truly matters. So what do you choose: the safe route at a corporate where you already know how the story ends — or the adventure of joining an ambitious Dutch scale-up that’s shaping the future of radar technology?
GOT QUESTIONS?
WE'VE GOT ANSWERS!
Is AI video production less sustainable than traditional filming?
It depends on the scale. For large productions involving flights, crew, locations and logistics, AI production is significantly more sustainable: less travel, less setup, less emissions. For smaller local shoots, traditional filming is actually slightly more efficient, since AI models require serious computing power. But as soon as a production scales up, the balance shifts quickly in AI's favour.
Does C2B use AI in all video production?
No. But increasingly yes. And for quite some time now. We run our own AI studio, using AI video production for brands that want to lead, not follow. Not to cut corners on quality, but to create things that simply weren't possible before.
Will AI video actually look real, or will people see through it?
We've had clients mistake filmed footage for AI, and AI footage for real. That says enough. It's absolutely possible to create AI content that's indistinguishable from the real thing. The difference isn't the technology; it's the creative direction behind it. Bad AI video fools nobody. Good AI video fools everybody.
How do you know if your AI video production skills are top tier?
Every quarter we discuss which AI video found online we find top tier, and learn all assets of the video we haven't tried yet to match the skills. This way we know we have the skillset to make what we consider to be the best.
Which brands benefit most from AI video production?
Any brand that needs to communicate fast, at scale, and with distinction. From FMCG brands running multiple social flights per month to employer branding campaigns that need to feel authentic but look sharp. If you need a lot of content that performs: now is the time.
What does AI video production cost at an agency?
Less than you think, more than a prompt. AI video still requires creative strategy, brand understanding and skilled direction — that's where the difference is made. Get in touch and we'll tell you exactly what's possible within your budget.
Can consumers tell AI videos are fake?
Not when it's done right. We benchmark the world's best AI videos every quarter and reverse-engineer everything we haven't tried yet. The goal: make video that moves people — regardless of how it was made. Because nobody asks whether a great song was recorded on a MacBook or in Abbey Road.
CONTENT WORTH SHARING
Copyright © C2B. All Rights Reserved.
CONTENT WORTH SHARING
Copyright © C2B. All Rights Reserved.
CONTENT WORTH SHARING
Copyright © C2B. All Rights Reserved.
